Inbound Marketing Blog

The AES CTE Blog

The latest ideas, tips, and trends for CTE, career readiness, business education, and computer applications teachers.

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Business Education | High School | Marketing

How to Teach Digital Marketing to High School Students

By: Ken Richard
June 28th, 2018

Digital marketing is one of today’s hottest topics in business education. It’s also been one of the most in-demand job opportunities of the past few years — and it’s projected to keep growing! But what is digital marketing? And how do you teach it to students who have grown up with technology? There’s no easy answer — but there are some good guidelines to effectively teach digital marketing.

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Blog Feature

Business Education | High School | Marketing

REVIEW: CTE Online's High School Marketing Curriculum

By: Bri Stauffer
May 24th, 2018

High school business educators often struggle with finding materials to teach marketing courses that aren’t related to sports or entertainment.

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Keeping Students Engaged in CTE: Part 1

Do you struggle to keep your students engaged during your lessons?

Download this free eBook to learn the Do's & Dont's of Student Engagement.

Blog Feature

Business Education | Marketing

12 Terrific Marketing Lesson Plans for Busy Teachers

By: Bri Stauffer
March 24th, 2015

If you’re like most business educators, you’ve probably asked yourself or others “Where can I find some good marketing lesson plans for high school students?”  We know you don’t mean the same ones from your decades-old textbook. You want relevant, engaging lessons to help your students grow their knowledge of marketing.

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